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We help companies manage their digital knowledge and turn mobile searchers into local buyers.

What is Inbound marketing?

Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospects' attention. Inbound marketing earns the attention of customers, makes the company easy to be found, and draws customers to the website by producing interesting content.

The Methodology

The inbound methodology is the method of growing your business by building meaningful, lasting relationships with prospects, customers, and clients. It's about valuing and empowering these people to reach their goals at any stage in their journey with you.

The inbound methodology can be applied in three ways:

  1. Attract: drawing in the right people with valuable content and conversations that establish you as a trusted advisor with whom they want to engage.
  2. Engage: presenting insights and solutions that align with their pain points and goals so they are more likely to buy from you.
  3. Delight: providing help and support to empower your customers to find success with their purchase.
    Source: HubSpot

Inbound Methodology in Digital Marketing

When using inbound marketing, your goal is to attract new prospects to your company, engage with them at scale, and delight them individually. It's a big task, but the inbound marketers at Jacob Cane & Co have you covered.

Learn more about our Inbound Marketing services

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Digital Marketing - Inbound

ADVERTISE YOUR BUSINESS – Golden Rules of Business Series

"SIR, ADVERTISING IS LIKE LEARNING—'A LITTLE IS A DANGEROUS THING!"

The reader of a newspaper does not see the first mention of an ordinary advertisement; the second insertion he sees, but does not read; the third insertion he reads; the fourth insertion, he looks at the price; the fifth insertion, he speaks of it to his wife; the sixth insertion, he is ready to purchase, and the seventh insertion, he purchases. Read More

What can we do for you?

In order to penetrate the white noise that exists when trying to get your brand seen and your message heard you need a focused and targeted campaign. We will create the perfect message using our proven content marketing techniques then automate the delivery of your content using our inbound marketing technology which will result in more business from qualified leads. Our technology allows you to track the process from unknown prospect, to lead, conversion and finally customer.

  • Perfect the message
  • Promote a consistent brand
  • Streamline the process
  • Automate delivery
  • Saves you time and remove the hassle
  • Increased traffic and sales
  • Improved Google ranking
  • Trackable results
Jacob Cane & Co Consulting as a team

REAL-TIME DATA ANALYSIS & CLIENT INTERACTION CHANGES THE GAME.

Easily engage in the conversation and reply, quote, favorite and link to those mentions that surround you and your brand. Stay on top of the conversation, or join an existing one.



GEOFILTER GIVES YOU ONLY THE DATA YOU WANT

Creating a geofilter allows you to monitor events, locations, states, countries or market-share areas with percision





Jacob Cane & Co Inbound Marketing
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